![]() But for most of the 400,000 tourists who visit each year, it is likely to be a fleeting experience after an early wake-up call and bumpy bus ride out to the site.ĭelivering this view to thirty privileged guests – “room service” style – is the aim behind Longitude 131° design strategy. It is the image of the Rock at dawn when the intense red rays of the rising sun cast an overpowering three-dimensionality onto its monolithic form. Text by Joseph Grima.Įxtreme luxury Perhaps more than any other tourist attraction on Earth, Ayer’s Rock in Australia’s Red Centre can be identified by a single, distinctive view, strangely familiar even to those who have not been there. ![]() ![]() Ten kilometres northwest of Ayer’s Rock, an encampment-like cluster of luxury “tents” designed by Philip Cox Architects defies the torrid climate of Australia’s Red Centre to offer its thirty guests a privileged view.
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